GRAPHICS
Our graphic elements are inspired by the rich cultural heritage and natural beauty of the Copper River Basin. They are designed to be versatile, complementing our fonts, colors, and overall brand aesthetic. These elements include patterns and illustrations that add depth and personality to our communications while maintaining consistency with our brand values.
Patterns
Patterns are used to add texture and visual richness to our designs. Inspired by traditional Ahtna motifs and the natural landscape, these patterns provide a subtle yet impactful way to reinforce our brand identity. They can be used in backgrounds, borders, and other design elements to create a cohesive look and feel.
Illustrations
Our illustrations capture the spirit of the CRNA community and the beauty of our environment. They are used to tell stories, convey emotions, and make complex information more accessible. Illustrations should always align with our brand's tone and style, ensuring they enhance rather than overpower our messaging
Icons
Our icons reflect the values and culture of the CRNA community, offering a clear and meaningful visual language. Icons should always be used thoughtfully, complementing our brand's messaging while maintaining simplicity and clarity.
Digital backgrounds
Digital backgrounds are used to create a cohesive and professional look during conference calls. Inspired by our brand's visual identity, these backgrounds provide a subtle yet impactful way to reinforce our presence. They can be used to ensure consistency and standardization across all virtual meetings, helping to maintain brand recognition. Use them during internal and external calls to align with our overall branding efforts.
Using the Graphic Elements
Consistency in the use of graphic elements is essential to maintaining a strong brand identity. By following these guidelines, you help create a visually cohesive and engaging brand experience that resonates with our community and beyond.